Evaluation

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Advert: Final

A final of my advert!

Digipack: Final

A final of my digipak!

Digipack final: Editing images, step by step

This is a second image I edited for my digipack, after deciding that I will use the artist on the cover. I opened the image in Photoshop. I used the ‘crop’ tool to get rid of any ‘dead’ and unnecessary space.

Next I adjusted the brightness (to +17) and contrast (to +12) as the image was quite dark.

Then, using the ‘spot healing brush’ tool I zoomed in on the image and got rid of any blemishes and spots.

I used the ‘colour replacement’ tool on the eyes of the actress. This helped to deepen the colour of her eyes, making them really stand out and thus captivate the audience.

I then adjusted the brightness (to +41) and contrast (to -29) further, to make the image even brighter.

However, after adjusting the brightness and contrast, the image turned a bit yellow. Using the hue, saturation and lightness helped me get rid of that as I adjusted them to: Hue +2

Saturation-4

Lightness -2


Once again, here is a quick and simple step-by-step of how I achieved my final effect on the image that I've used in my digipak.

Music video: Final feedback

Here is the final feedback to our final music video from our focus group.

Music video: My contribution

Here's a vlog of my contribution to the overall music video.

Music video: Final video

This is our final music video. Woop woop ! Finally, it is finished and we no longer have to worry about it! I must say, it has been a lot of hard work, time, commitment and dedication, however, looking at the final product makes me realise that it was all worth it, every second. I LOVE it!

Advert: First draft

This is a first draft of my magazine advert.

Advert: Editing images, step-by-step

After opening the image in Photoshop, I cropped and rotated the image to straighten it out.

I decided to crop the image further after readjusting and strengthening it out.

I made an adjustment to brightness as the image was a bit dark.

I edited the 'colour balance' to add a hint of blue to it.

I zoomed in and used the 'spot healing' tool to remove blemishes, freckles and spots and make the image look flawless. 

Lastly, I adjusted the colour of the eyes to make them brighter and stand out more.

I did this by using the 'colour replacement tool' and using the colour grid to make them more blue.

Advert: Drawn up draft of advert

Here is an image of the first draft that I drew up of my advert. Although my drawing skills are not very good, I hope to create something along these lines for my final advert.

Digipak: Evaluation of first draft

 The first draft on my digipak follows many of the conventions I researched: name of artist on the front cover, an image. On the back: the songs, about the record company, a bar code and an image.

However, it is also missing things like the name of the album.

I plan to change my digipak by adding the name of the album, adding the name of the artist and title on the spine and I am considering to add a picture of the actual artist as I think this is important in order for the audience to be able to engage with the artist.

Digipak: First Draft

Here is a first draft of what my digipak will look like.

Digipak: Template for digipack

An image of a template for a digipak. I will need this when creating my digipak so that I know how to lay it out correctly.

Digipak: Editing images, step-by-step

After selecting the images I wanted to use on the front cover of my digipack, I had to edit them out. Here is proof of my step-by-step editing, which images and a brief explanation of what I did to create the final effect.

At first I opened the image in Photoshop and went to 'image', 'mode' and selected 'CYK'.

I then went to 'channels', un-selected the yellow and black channel to receive the effect as seen above.

Next, I went to 'adjustments', selected the brightness and changed it to 165.

After, I went to 'photo filter' and adjusted it until I liked the effect, I ended up keeping it at 35%.

To adjust the contrast, I selected 'brightness and contrast' and changed contrast to 12%.

I then amended the following:

Hue -7

Saturation +11

Lightness +4

At the very end, I used the crop tool to crop and readjust the grid (positioning) of the image to make it straighter. I saved the final image and plan to use it on my front cover of the digipack.

This is proof of editing and also a step-by-step guide of how I reached my final images.

Logo: Chosen title/ logo and album name

The reason I have chosen these specific fonts is because I find that they are not only bold and sharp, but they are also quite feminine. They have some letters which are quite pointy and I believe that these link to the spikes on the shoes of the female protagonist – which links to her star image representation on being dominant and sharp. Also, the font is in upper case which too is effective as it really stands out and captures the eye. Furthermore, it’s quite simple which is maintained throughout all the products I have created for my coursework, not  over complicated but quite plain, appealing to the eye.

Digipack: Initial idea

This is an image of my drawn up initial idea for my digipak. Although my art skills aren't the greatest, I have tried my best to draw a rough idea of how I imagine my digipak to look.

Digipak: Photo's for digipack

Here is a collage of some of the pictures we have taken for the digiapak. I have sorted through the hundreds of pictures that we took and selected only the best ones, from which I shall select one for the front cover of my digipack.
I have decided to use shoes on my digipack as it is a motif of our artist and goes well with the strong representation of our female protagonist. Furthermore, the shoes are red and have spikes which connotes the strength and passion that are artist also displays, they are thus a great representation of the artist as they show her star image.

Digipak: Moodboard

Here, the use of a moodboard helped to piece all of my ideas together and decide on the kind of shots and pictures my partner and I will take when taking pictures for both the advert and digipak. I found this very helpful as we could just open and view the file when taking the pictures, which saved us time as the actress knew how to pose and the photographer knew what sort of shots to capture.

Music video: How to imporve

Music video: Response to first draft

A video response to the first draft of our music video. We gathered a group of four suitable candidates, all sharing a common interest in electronic dance music. Their feedback was really helpful when thinking and creating the final product.